
SPEECH TITLES AND/OR TOPICS
Communications | Leadership | Management | Stress Management Ron Crossland’s interest in human behavior began while working towards his bachelor’s degree in electronics engineering technology. He learned in the high-tech lab that innovation and results came from teamwork as much as individual intellect. This propelled him to earn his MBA, majoring in organizational behavior and development. He has applied his lessons in the business world, both as a four-time entrepreneur and while holding sales and management positions at NCR and AT&T. He received his bachelor’s degree in 1975 and his MBA in 1977 from Oklahoma State University. An organizational consultant and educator since 1985, Mr. Crossland’s work for multinational companies has earned him over four million miles of travel to eighteen countries. Vice chair of Bluepoint Leadership Development (formerly Tom Peters Company), he also co-founded International Leadership Associates and has been a partner in the Center for Creative Learning. Ron Crossland helps individuals, teams, and organizations develop better leaders, create more innovation, forge better internal and external relationships, and inspire greater performance. He has worked with talent from the boiler room to the boardroom, a range of experience that has taught him that regardless of position, individual work matters. A poet and writer, an intuitionist, a factoid junkie, a research synthesizer, an amateur etymologist, Mr. Crossland is a dispeller of darkness (Sanskrit definition of “guru.”). He speaks at company meetings, industry association events, and other related venues. Ron Crossland is the co-author of the 2002 book The Leader’s Voice: How Your Communication Can Inspire Action and Get Results, now in its fifth printing. The Leader’s Voice has been praised by The Harvard Communication Newsletter, Amazon’s “top ten reviewer” Robert Morris, and the Business Book Review. The examination of over 1,100 examples of leadership communication, and the study of the inferences of modern neurological science led him to a simple, stimulating leadership communication model: The best leaders communicate simultaneously on three channels, which are factual, emotional and symbolic (FES). Ron Crossland demonstrates how FES can be used in public presentations, one-on-one meetings, and email, to enhance a leader’s effectiveness and move his or her constituency to greater conviction, consciousness, and competence.
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